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Part 4: Beginner’s Guide to Shopping Cart Abandonment

Shopping cart abandonment is a huge problem for every online retailer. Between 2/3 and 3/4 of shoppers that place items in their cart will never complete the purchase. The revenue that’s lost can be...

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Top 3 Reasons for Shopping Cart Abandonment

Imagine seeing a potential customer in real-time browsing through your site. Your hard work on social media & SEO enticed them to come visit your site, and after browsing through your products they...

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7 Tips to Reduce Shopping Cart Abandonment

The key to an effective checkout process is to design with the needs and expectations of your customers in mind. The checkout process shouldn’t be overlooked as an opportunity to pleasantly surprise...

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3 Strategies for Prioritizing A/B Tests for the Highest Impact

Conversion optimization is one of the key techniques to getting the most out of your traffic, especially in ecommerce, where even a marginal improvement to conversions can dramatically affect your...

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Top 3 Reasons Online Shoppers Abandon Their Carts [SlideShare]

We have outlined three things you can do today to reduce shopping cart abandonment. Understanding why people leave your site with a full shopping cart will allow you to proactively combat this problem...

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Shopping Cart Abandonment: 11 Reasons Why It Happens and How to Fix Them

According to an analysis of 29 case studies conducted by the Baymard Institute, the average rate of shopping cart abandonment amongst major retailers is 68.07%. This means that over half of your...

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